Rubrik Reviews

Name: Rubrik
Brand: Rubrik
Rating: 4.6 (93 reviews)

Vendor: Rubrik

4.6 out of 5

93 reviews
98% willing to recommend

3,204 followers

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What is Rubrik?

Rubrik is a backup and recovery solution that can be used as a converged data management platform for physical, virtual, and hybrid environments. The solution works to protect your data and applications from ransomware, operational failures, and rogue employees, and also helps your organization simplify data management and accelerate cloud mobility. In addition, Rubrik is designed for cloud integration and infinite scalability to enable hybrid cloud for all enterprises.

Get the Rubrik Buyer's Guide and find out what your peers are saying about Rubrik, Veeam Data Platform, Commvault Cloud and more!

Rubrik is the #4 ranked solution in best Backup and Recovery Software, #4 ranked solution in top Cloud Backup solutions, and #5 ranked solution in top Disaster Recovery Software. PeerSpot users give Rubrik an average rating of 9.2 out of 10. Rubrik is most commonly compared to Veeam Data Platform: Rubrik vs Veeam Data Platform. Rubrik is popular among the large enterprise segment, accounting for 63% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 12% of all views.

Helped 853,960 peers since 2012

Featured Rubrik reviews

AmarpreetSingh

Technical Architect at Wipro Limited

I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.

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Amit Motiwale

Senior Principal Architect /Practice Lead -Storage and Backup at MindTree

Rubrik is an important tool for data recovery in case of a ransomware attack. It's a crucial part of their overall venture, as data recovery would be difficult without it. The guarantee of data restoration in a crisis is the main benefit. It's a combination of all features that offer value, like ransomware remediation and sensitive data discovery, that are better than other solutions. Rubrik is emerging with its AI capabilities. Rubrik's AI companion is called Ruby which is very useful.

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Ibrahim Hasan

Sales Manager at Beta Information Technology

Our customers primarily use Rubrik for secure backup, with a guarantee of ten million dollars in case of any attack on the backup. It is also used for seamless integration and as an appliance, which eliminates the need for additional storage The most valuable feature of Rubrik is its concept of a…

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Rubrik mindshare

Product category:

As of June 2025, the mindshare of Rubrik in the Backup and Recovery category stands at 7.7%, up from 7.3% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Backup and Recovery

PeerResearch reports based on Rubrik reviews

Type	Title	Date
Category	Backup and Recovery	Jun 2, 2025	Download
Product	Reviews, tips, and advice from real users	Jun 2, 2025	Download
Comparison	Rubrik vs Veeam Data Platform	Jun 2, 2025	Download
Comparison	Rubrik vs Zerto	Jun 2, 2025	Download
Comparison	Rubrik vs Commvault Cloud	Jun 2, 2025	Download

Title	Rating	Mindshare	Recommending
Veeam Data Platform	4.3	15.6%	94%	424 interviews Add to research
Commvault Cloud	4.3	7.5%	95%	110 interviews Add to research

Valuable Features

Users highlight Rubrik's instant recovery, enabling rapid VM restoration, and global search for quick data retrieval. Its SLA-based policy automation simplifies backup management. Rubrik integrates well with various platforms, enhancing ease of use. The web interface is praised for its intuitiveness. Archival options provide cost-effective data management. Ransomware protection is robust with immutability features. APIs and PowerShell support streamline automation, while cloud capabilities allow seamless scaling and disaster recovery. Rubrik earns accolades for reliability and user-friendly interface.

"Rubrik's automation has really impacted my operations positively by providing smooth automation for most backup and recovery tasks."
"Rubrik's customer service is excellent."
"Rubrik provides excellent customer service and technical support."

Room for Improvement

Rubrik requires enhancements in user interface, reporting, and support for specific applications like Office 365 and Hyper-V. Users find the interface clunky and reporting too technical. There's a demand for better integration with Microsoft technologies and improved AD search capabilities. Capacity reporting is confusing, deployment requires streamlining, and the cost is seen as high. Users desire more options for storage array integration and cross-hypervisor restore functionality, along with more application support.

"I would improve the cost part of Rubrik; they should improve in that area."
"I wish there was more training readily available, not just the expensive classes that require purchasing Rubrik credits."
"The reporting feature should be improved. I need a better output from the existing reports as they currently do not provide comprehensive metrics."

ROI

Rubrik improves efficiency by saving significant management time, reducing downtime, and facilitating faster data recovery. It enables organizations to allocate resources effectively and decreases costs with automation and reduced hardware needs. Though exact metrics are often not calculated, users see marked time and monetary improvements. The ease of use and compliance assurances are frequently highlighted, along with a boost in productivity and cost savings over previous systems.

Pricing

Rubrik is generally perceived as a premium-priced solution, ideally suited for medium to large enterprises. Users value its all-in-one backup and disaster recovery capabilities, which justify its cost through long-term operational savings and ease of management. Many find it more cost-effective over time due to lower maintenance and operational costs compared to competitors. Rubrik offers various pricing models, including subscription options like Rubrik Go, appealing for flexible budgeting. While initial setup and licensing can be costly, the solution delivers significant returns on investment.

"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"Rubrik is fairly priced."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."

Popular Use Cases

Rubrik is primarily used for backing up and recovering data across various environments, including VMware, SQL databases, and physical servers. Users appreciate its ease of use, live recovery capabilities, and ability to replace older backup systems. It supports multiple platforms like vCenter, Nutanix, and Office 365, providing protection for virtual and physical environments. The system also aids in disaster recovery, cloud backup, and data integrity, securing data against issues like ransomware.

Service and Support

Rubrik's technical support is highly praised for its responsiveness, expertise, and efficiency. Users consistently find their services to be prompt, knowledgeable, and cooperative. The support team effectively handles issues, provides quick resolutions, and accommodates feature requests. Rarely needing escalation, Rubrik's team ensures customer satisfaction through detailed and timely assistance. Customers appreciate the proactive and approachable nature of the technical staff, who often exceed expectations by addressing queries efficiently, even beyond standard requirements.

Deployment

Rubrik's initial setup is often described as straightforward and fast, with many achieving full functionality within hours. Users highlight the straightforward plug-and-play nature and minimal configuration involving basic IP setup. In most instances, the setup is supported by Rubrik engineers who ensure a smooth process. Networking configurations are typically the only challenges, but the majority report being operational within one day, emphasizing Rubrik's simplicity and efficiency in deployment.

Scalability

Rubrik's scalability receives high praise, supporting significant data growth and seamless integration. Users highlight its ability to add nodes effortlessly, enhancing capacity without disruption. Expansion is quick and involves minimal configuration changes. Organizations appreciate its flexible scale-up architecture, which accommodates various data needs efficiently. Many have successfully expanded without facing obstacles, emphasizing Rubrik's consistent reliability. Users value ease of management, simplified node addition, and its capability to support diverse environments.

Stability

Users find Rubrik to be highly stable, reporting no downtime or significant issues. Some mention minor bugs quickly resolved by support, while others appreciate its reliable performance, even during upgrades. Despite a few occasional hardware concerns, users generally experience consistent functionality and robust integration. Some note initial instability in earlier versions, which was later addressed. Rubrik is considered dependable, with stability ratings frequently between eight and ten out of ten.

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

Download our Rubrik Buyer's Guide for additional reliable information.

Review data by company size

By reviewers

By visitors reading reviews

Top industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

11%

Government

10%

Manufacturing Company

Healthcare Company

Educational Organization

University

Retailer

Insurance Company

Energy/Utilities Company

Construction Company

Comms Service Provider

Real Estate/Law Firm

Non Profit

Media Company

Wholesaler/Distributor

Legal Firm

Outsourcing Company

Transportation Company

Hospitality Company

Performing Arts

Consumer Goods Company

Pharma/Biotech Company

Recreational Facilities/Services Company

Logistics Company

Compare Rubrik with alternative products

Learn more about Rubrik

Rubrik’s software is also built to support most operating systems, databases, hypervisors, clouds, and SaaS applications, and the solution integrates with on-premises hardware if necessary.

Rubrik Features

Rubrik has many valuable key features. Some of the most useful ones include:

Instant recovery
Live-restore
Single console
Automatic incremental backups
Policy-driven automation
Instant search
Live Mount capability
Compliance and capacity customized reporting
Quick and efficient snapshots
Multiple backup destinations
Deduplication and file compression
Intuitive web interface
Good performance
Easy to use
Low maintenance
Flexible deployment

Rubrik Benefits

There are several benefits to implementing Rubrik. Some of the biggest advantages the solution offers include:

Single policy engine: Because Rubrik is policy-driven, it functions through a single policy engine that orchestrates service level agreements (SLAs) across the data lifecycle. Management is automated through one programmatic interface.

Customized reports: With Rubrik, you can create customized reports and utilize data visualizations.

Advanced security: Regardless of location, data remains secure in transit and at rest throughout its lifecycle, as it is stored and backed up.

Compliance: With Rubrik, you gain granular role-based access control while automating compliance reporting, which helps complete various industry and internal audits.

Reviews from Real Users

Below are some reviews and helpful feedback written by Rubrik users.

PeerSpot user Chadd B., System Administrator at a manufacturing company, says, “The solution is easy to use with an intuitive web interface, helpful support, good performance, and saves us time. The most valuable feature is the Instant Recovery, where we can restore a VM or SQL database or any server or application, and have it up and running on their appliance within a few seconds. The VM backup and the SQL backup are blazingly fast for both backup and recovery.”

A Storage Administrator at a healthcare company explains that the solution “Cut our backup management time significantly, and the near-instant recovery reduces our downtime. He also comments that “The scalability is wonderful. That is one of our biggest advantages with this.”

Burhan S., Systems Engineer at Harvard University, mentions, "There is a live-restore feature, their Live Mount, and the way it works we can instantly recover a VM, a past backup, to be directly attached to our VMware environment. Rubrik will act as a disk for it. It's like an instant restore. Within a few minutes our VM is up and running. And then, if we want to restore it, we can just migrate it to our actual storage."

Kevin M., Head Of Operations at University of Reading, states, “The solution’s SLA-based functionality means we don't have to manually manage backup windows, and recovery times have been notably reduced. Its web interface is really easy to use. It's just click and go. It's fast and intuitive. We've never had any problems in navigating.”