Dell PowerStore vs HPE Alletra Storage comparison

Dell Technologies and Hewlett Packard Enterprise are both solutions in the All-Flash Storage category. Dell Technologies is ranked #1 with an average rating of 8.8, while Hewlett Packard Enterprise is ranked #4 with an average rating of 9.1. Dell Technologies holds a 17.3% mindshare in AFS, compared to Hewlett Packard Enterprise’s 9.2% mindshare. Additionally, 96% of Dell Technologies users are willing to recommend the solution, compared to 98% of Hewlett Packard Enterprise users who would recommend it.

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Executive SummaryUpdated on Mar 16, 2025

Dell PowerStore and HPE Alletra Storage are leading solutions in the enterprise storage market, serving various IT infrastructure needs. Dell PowerStore holds a slight edge in comprehensive integration with VMware, while HPE Alletra excels in NVMe performance and cloud-native capabilities.

Features: Dell PowerStore is tailored for VMware environments, allowing independent scaling of compute and storage with robust compression and intelligence for IT operations. HPE Alletra Storage offers superior NVMe performance, high IOPS, and seamless cloud integration, optimizing data operations with minimal latency.

Room for Improvement: Dell PowerStore should improve VMware version compatibility, streamline update processes, and enhance NAS functionality and stability post-upgrade. HPE Alletra Storage could enhance reporting, synchronization features, and user interface intuitiveness. Both systems require better monitoring and technical support structures for improved user experience.

Ease of Deployment and Customer Service: Dell PowerStore largely deploys on-premises with dedicated but sometimes slow technical support, while HPE Alletra offers hybrid and cloud deployment options with generally responsive service. Dell's support is robust but contrasts with HPE's need for regional support improvements.

Pricing and ROI: Dell PowerStore provides competitive pricing with effective compression and deduplication for long-term savings, though high upfront costs may require balancing. HPE Alletra, despite its high price, delivers substantial returns through performance and scalability but needs clearer cost-value clarity.

To learn more, read our detailed Dell PowerStore vs. HPE Alletra Storage Report (Updated: April 2025).

Buyer's Guide

Dell PowerStore vs. HPE Alletra Storage

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Pure FlashArray X NVMe

Mindshare comparison

As of May 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, down from 0.8% compared to the previous year. The mindshare of Dell PowerStore is 17.3%, up from 16.0% compared to the previous year. The mindshare of HPE Alletra Storage is 9.2%, up from 0.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

All-Flash Storage

Featured Reviews

Eugene Hemphill

Sales Manager at Multicomputos PR

Helps to save money and resources with the data compression feature

One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.

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Brian Ricci

President at Pinnacle Computer Services, Inc.

It's constantly enhanced and has impressive reliability and data compression

The maintenance is a bit expensive. The service and support are there for three years, but after the third year, it is pretty pricey for renewal. I hope Dell addresses that. Everything is pricey these days anyway. It is not like the old days of Compellent. We used to be able to see the metrics for our customers. On Compellent, we could look up that customer and see all the metrics. That is not allowed for us now. We cannot do that anymore. I have to be explicitly allowed by the customer to do that, and some companies' security does not allow that.

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Lisa Whalen

System Engineer at University of Nebraska

Provides a cloud-like operation model on-prem for managing data infrastructure

I've always said I love that it's easy to use. At one point in time, we had a 3PAR. And with 3PAR, I always thought it was a little more difficult. There was so much more to maintaining it, setting it up, and everything. With the [HPE] Alletra [Storage], it's just easy. It's easy to provision space to use and to set up. InfoSight is invaluable to me. With it, I can just quickly go out there and see what is going on. Alletra provides a cloud-like operation model on-prem for managing data infrastructure. [HPE] Alletra [Storage] is very good for predicting problems and preventing them before they occur. InfoSight has really helped with that. I honestly don't have to look at it much. However, there's the alerting and everything that will tell us what's going on. That said, I check InfoSight every once in a while. [HPE Alletra Storage] reduced the time spent on storage provision. It's so much easier than the 3PAR. It's just so much easier. I don't spend time in there at all. The product improved our storage performance experience in terms of IOPS. Our end users that use the SAP environment were a little concerned at first. We said we were going to switch over from the 3PAR to the Alletra since they've always been more familiar with the 3PAR. However, when we moved them over, they noticed a performance increase.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The initial setup was extremely simple and straightforward."

"The solution uses newer technology for deduplication and compression."

"I appreciate the performance."

"The latency is good."

"Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use."

"We're able to get higher-density workloads on the same infrastructure, and we have a smaller physical footprint. The performance is excellent – during our test the bottlenecks are never on the X array, it just keeps picking up the pace to match what you need. The real-time visibility is a differentiator in my opinion."

"It is very easy to install and configure. It has got excellent diagnostics. If you really need to see how the box is performing, the console gives you a lot of information. You can set thresholds as well as alerts based on the thresholds, which is a very powerful functionality. They are very proactive. They know how to monitor and manage the systems. They see a problem, and they are all over it before us. They see the problem before we see it, which is very good."

"It's helped us because we've changed fundamentally what we talk about. We don't talk about storage and different tiers of storage anymore nor do we talk about servers. We talk now about applications and how applications impact the business and end users."

More Pure FlashArray X NVMe pros

"The use of NVMe is notable, and the speed and performance it provides are commendable."

"The most valuable feature is the unwavering performance."

"It has its own file formatting protocol, which saves a lot of space."

"The administration tools take advantage of machine learning and make recommendations to the admins, and that makes the administration easier."

"The platform's reliability and built-in replication between disk systems have made our customers happy. It has worked consistently well over the years."

"The support is very good."

"The supportability of SCME drives for faster data access from the PowerStore and is the most valuable feature."

"Has a great mapping feature."

More Dell PowerStore pros

"The simplicity of use is great."

"HPE Alletra Storage is 100% stable and is the best in the market, although slightly expensive."

"The GUI for onboarding is straightforward."

"It's good for preventing problems before they occur."

"The solution's most valuable features are reliable storage, speed, and performance."

"The most valuable feature is the integration with vCenter with the HPE multi-storage plugin. That makes it more comfortable to use the storage with just a few clicks."

"More deduplication and compression are valuable because capacity matters."

"The extended capacity offers a small footprint that's still meeting a large customer demand."

More HPE Alletra Storage pros

Cons

"Maybe the price can be reduced since the solution is very expensive."

"It is on the expensive side."

"I would like to see replication and DR features in the next release of this solution."

"There is room for improvement in catering to midrange storage needs, especially for customers seeking Enterprise-class features."

"Many options to check performance, like read, writes, random writes, and random reads, are missing in Pure FlashArray X NVMe."

"The tool's pricing is higher than competitors."

"There is room for improvement in the pricing of the product."

"I'd like to see the product implement active replication for vehicles such as VMware."

More Pure FlashArray X NVMe cons

"The management UI is pretty decent and gets the job done, but the upgrade process is challenging."

"Dell PowerStore can improve the integration with VMware."

"The upgrades themselves are running fine, but after the upgrade is when we have a problem. With the update to 1.4, we had a head crash. They told us, 'This is a known issue. Please upgrade to 2.' We upgraded to 2 and, one week later they told us, 'Yeah, there are some issues in 2.0.0. You can lose data. Please upgrade to 2.0.1.' Overall, they need to make the system stable."

"Dell PowerStore is an unfinished product compared to the HPE systems because it is relatively new."

"The customer service and support are bad."

"We are happy with the service in general. The only thing would be the price of the platform."

"The solution's pricing could be better."

"There are certain shortcomings with the technical support team of Dell PowerStore, where improvements are required."

More Dell PowerStore cons

"More training videos would help. We could learn some best practices. Sometimes, people may not follow the best practices and reach out to support, who will tell them that they need to follow these best practices to get this performance or result."

"It would be better if there were an option to incorporate the NVMe feature alongside other storage tiers. Currently, the system operates on Autotier but can manually peer and mix different types of drives, such as SAS and SATA drives."

"One problem we had during the installation of HPE Alletra Storage was the connection to the cloud. Our company does not like cloud connections for storage, but it was necessary. It would be a good thing to start without the GreenLake cloud."

"Sometimes, with HP, there may be language barriers, and they seem to cycle through tech a lot more. That said, overall, I always get the answers I need."

"It was fairly difficult to migrate the data from 3PAR over."

"Due to their acquisition of Nimble, there are multiple portals. I'm hoping that that gets cleaned up."

"They are starting to add more blocking tools. It's lacking natively, however, they seem to be adding in more."

"Technical support from HPE can be hit and miss."

More HPE Alletra Storage cons

Pricing and Cost Advice

"Pure FlashArray X NVMe’s pricing is cheaper than other products."

"The licensing is on a yearly basis."

"With Pure Storage, we would like to continue seeing price reductions with flash storage. I don't think we're any different than anybody else when we continue to look to the industry for price reductions of both NVMe and traditional SSD storage. We would like to see these prices continue to decline and erode, even displacing large spinning disks."

"As far as the licensing costs, everything is included in the license."

"The product is expensive."

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."

"We pay approximately $50,000 USD per year in licensing fees."

"Our licensing fees are $500,000+ USD."

More Pure FlashArray X NVMe pricing and cost advice

"With compression, we were able to have a solution within our company's budget. We include a clause in the contract with Dell that states if the compression ratio is not met, we will adjust the workload accordingly."

"We purchased it with a five-year warranty."

"We are currently using Dell PowerStore for our smaller storage and there is no competition for pricing."

"When we compared it with the other solutions, the pricing of PowerStore was equal. The pricing is good."

"Dell PowerStore is more expensive than Dell EMC Unity All Flash. Dell PowerStore's performance metrics were way higher than what Dell EMC Unity All Flash offered."

"We only have a single machine and we are currently using half of the hard disk slots. We have asked for an upgrade for the rest of the hard disks but, from my point of view, it costs too much. We have 12 to 15 hard disks inside and if we try to upgrade only the hard disks, it costs the same as the complete system. This is something I don't understand."

"Pricing depends on the model and negotiation. Sometimes we manage to get good discounts, sometimes not."

"The pricing structure and licensing model of Dell PowerStore are pretty decent. It's pretty competitive."

More Dell PowerStore pricing and cost advice

"The solution is expensive and can cost around five lakhs."

"Its licensing is good. Pricing-wise, there can be a little bit more flexibility. It would help to have different sizes. However, it fits into the budget that we have, so we are happy."

"Its pricing is very competitive."

"HPE was a clear winner on price per terabyte. It was very smooth."

"So far, so good."

"There is a license. HPE Alletra uses a cloud-based model."

"For us, its price is good."

"Overall, it was good. It had a good price per gigabyte."

More HPE Alletra Storage pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

15%

Financial Services Firm

11%

Manufacturing Company

10%

Government

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Computer Software Company

18%

Manufacturing Company

10%

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Pure FlashArray X NVMe?

Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.

See all answers

What is your experience regarding pricing and costs for Pure FlashArray X NVMe?

I am an engineer and am not aware of the setup cost.

See all answers

What needs improvement with Pure FlashArray X NVMe?

Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...

See all answers

What do you think about Dell EMC PowerStore? Is it actually a new product?

PowerStore is flexible, scalable, simple, and performant with market-leading economics for a wide range of legacy and...

See all answers

How does Dell's EMC PowerStore compare with its EMC Unity XT?

Dell EMC PowerStore is a unified storage platform that has the added benefit of being scalable. The automated managem...

See all answers

What's the difference between DELL EMC Powerstore and Powermax NVMe?

Dell PowerStore is an all-solid-state midrange storage system. It has many internal elements taken from other Dell of...

See all answers

What do you like most about HPE Alletra?

It offers rich features and high speed for transferring data.

See all answers

What is your experience regarding pricing and costs for HPE Alletra?

Scheduling a Proof of Concept to demonstrate ROI - Will be a well documented way to portray Alletra's performance, ju...

See all answers

What needs improvement with HPE Alletra?

I would say that maybe the user interface and experience could be improved. There are a few areas where enhancements ...

See all answers

Comparisons

TrueNAS R-Series vs Pure FlashArray X NVMe

Compared 18% of the time

Pure Storage FlashBlade vs Pure FlashArray X NVMe

Compared 15% of the time

IBM FlashSystem vs Pure FlashArray X NVMe

Compared 11% of the time

Dell Unity XT vs Pure FlashArray X NVMe

Compared 7% of the time

Dell PowerMax NVMe vs Pure FlashArray X NVMe

Compared 6% of the time

More Pure FlashArray X NVMe Competitors

Dell Unity XT vs Dell PowerStore

Compared 14% of the time

Dell PowerVault vs Dell PowerStore

Compared 9% of the time

IBM FlashSystem vs Dell PowerStore

Compared 9% of the time

NetApp AFF vs Dell PowerStore

Compared 8% of the time

More Dell PowerStore Competitors

HPE Primera vs HPE Alletra Storage

Compared 14% of the time

Pure Storage FlashArray vs HPE Alletra Storage

Compared 9% of the time

HPE 3PAR StoreServ vs HPE Alletra Storage

Compared 8% of the time

IBM FlashSystem vs HPE Alletra Storage

Compared 6% of the time

Dell PowerMax NVMe vs HPE Alletra Storage

Compared 5% of the time

More HPE Alletra Storage Competitors

Product Reports

Buyer's Guide

Pure FlashArray X NVMe

April 2025

Download Pure FlashArray X NVMe product report

Buyer's Guide

Dell PowerStore

May 2025

Download Dell PowerStore product report

Buyer's Guide

HPE Alletra Storage

April 2025

Download HPE Alletra Storage product report

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X

PowerStore

No data available

Overview

Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.

Pure Storage

Dell PowerStore stands out for its high performance, flexibility, and easy integration with VMware. It offers notable data compression and deduplication capabilities while providing powerful NVMe support and machine learning to optimize IT operations.

Dell PowerStore is designed to offer a comprehensive approach to IT infrastructure by enhancing performance and simplifying management. It is particularly suitable for companies that require scalable solutions to increase compute or capacity independently. Featuring built-in intelligence, PowerStore allows efficient storage consolidation and reduced footprint, while integration with CloudIQ enhances monitoring and analytics. However, there are areas for improvement, such as stability, enterprise features, and the user interface. Pricing is high, and support responsiveness needs attention. Organizations primarily use PowerStore for VMware environments, storage, and data protection, supporting high-performance databases and VMware workloads. It is utilized in data centers for disaster recovery and hybrid setups.

What are the key features of Dell PowerStore?

Flexibility: Independently scales compute or capacity
High Performance: Offers powerful NVMe support and machine learning
Integration: Easily integrates with VMware
Data Efficiency: Provides data compression and deduplication
Simplified Management: Built-in intelligence for efficient storage management

What benefits should users consider?

Performance Optimization: Enhance IT operations with machine learning
Scalability: Increase compute or storage capacity as needed
Integration Potential: Improve efficiency with VMware and CloudIQ
Data Protection: Reliable for disaster recovery and hybrid environments

In industries like IT, finance, and healthcare, Dell PowerStore supports efficient data management and enhances infrastructure performance. Organizations leverage it to manage extensive data, streamline virtualization processes, and facilitate migration from legacy systems, while integrating cloud and on-premises infrastructures for improved operations.

Dell Technologies

HPE Alletra Storage is designed for high-performance virtualization, data centers, and hyper-converged infrastructures, supporting applications with block storage and databases across sectors like healthcare and finance.

HPE Alletra Storage excels in delivering low-latency, high-I/O operations and data reduction capabilities. It integrates seamlessly with VMware and vCenter, handling large SQL databases and multiple virtual machines efficiently. Its features, such as NVMe drives and predictive analytics with InfoSight, offer a streamlined management experience. However, users seek improvements in NVMe tier integration, a more compact chassis design, and better energy efficiency. The operational efficiency is increased by reducing data provisioning time and enhancing storage performance for complex environments.

What are the key features of HPE Alletra Storage?

Seamless vCenter Integration: Enhances virtualization management.
High IOPS NVMe Drives: Delivers high-speed and low-latency access.
Deduplication & Replication: Increases storage efficiency and protection.
Cloud-like Models: Simplifies operations with intuitive management.
InfoSight Analytics: Provides predictive diagnostics and proactive problem-solving.

What benefits and ROI can users expect?

Reduced Provisioning Time: Accelerates deployment processes.
100% Data Availability: Ensures uninterrupted access to data.
Simplified Management: Streamlines storage operations and enhances satisfaction.
Reliability and Performance: Supports demanding applications with reliable performance.

In healthcare and financial industries, HPE Alletra Storage supports the storage of sensitive data and operations of critical applications, facilitating quick access to information and maintaining high availability. However, users recommend improvements in training resources, energy efficiency, and integration with backup solutions like Veeam to enhance implementation efficiency and cost management.

Hewlett Packard Enterprise

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company

Information Not Available

Accenture, Aetna, AIG, Airbus, Allianz, American Express, ATT, Bank of America, Barclays, BASF, Bayer, Berkshire Hathaway, Boeing, BNP Paribas, Citigroup, Coca Cola, Comcast, Credit Suisse, Dell, Deutsche Bank, ExxonMobil, Ford Motor Company, General Electric, Google, HSBC, IBM, Intel, JPMorgan Chase, Kroger, L'Oreal, Merck

Buyer's Guide

Dell PowerStore vs. HPE Alletra Storage

April 2025

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