GoToWebinar vs Webex comparison

GoTo and Cisco are both solutions in the Virtual Meetings category. GoTo is ranked #22, while Cisco is ranked #2 with an average rating of 7.9. GoTo holds a 2.1% mindshare in VM, compared to Cisco’s 16.2% mindshare. Additionally, 100% of GoTo users are willing to recommend the solution, compared to 87% of Cisco users who would recommend it.

GoToWebinar

Read 8 GoToWebinar reviews

262 Views
143 Comparison Views

100% willing to recommend

Webex

Read 125 Webex reviews

1,882 Views
1,034 Comparison Views

87% willing to recommend

GoToWebinar

Webex

Comparison Buyer's Guide

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Executive SummaryUpdated on Feb 3, 2025

Webex and GoToWebinar are competing products in the virtual meetings and webinars category. Webex leads in pricing and customer service support, while GoToWebinar is favored for its comprehensive features.

Features: Webex integrates seamlessly with third-party apps, offers advanced security protocols, and provides customization capabilities, appealing to businesses with specific needs. GoToWebinar stands out for extensive webinar-specific tools like automated email reminders, detailed analytics, and custom branding options, better catering to large, structured virtual events.

Room for Improvement: Webex could enhance its webinar features and integration capabilities further to match GoToWebinar. It might also improve its advanced analytics and expand branding options. GoToWebinar could benefit from simplifying its integration with other apps, improving mobile experience, and enhancing affordability.

Ease of Deployment and Customer Service: Webex provides a simplified deployment process with comprehensive onboarding resources and 24/7 customer service. GoToWebinar, though slightly more complex to deploy, offers extensive documentation and strong support, typically available during business hours.

Pricing and ROI: Webex offers cost-effective plans favorable for organizations with budget constraints, ensuring high ROI through affordable pricing and robust support. GoToWebinar, despite higher pricing, compensates with specialized features that provide significant value, offering solid ROI for businesses requiring advanced capabilities.

To learn more, read our detailed GoToWebinar vs. Webex Report (Updated: June 2025).

Buyer's Guide

GoToWebinar vs. Webex

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

GoToWebinar

Ranking in Virtual Meetings

22nd

Average Rating

8.4

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

No ranking in other categories

Webex

Ranking in Virtual Meetings

2nd

Average Rating

8.0

Reviews Sentiment

6.9

Number of Reviews

125

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of July 2025, in the Virtual Meetings category, the mindshare of GoToWebinar is 2.1%, up from 1.7% compared to the previous year. The mindshare of Webex is 16.2%, up from 15.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Virtual Meetings

Featured Reviews

RITA Conroy-Martin

Director of Marketing at a manufacturing company with 51-200 employees

Video library is a great tool and it enables good customization; feels a little antiquated and rusty

I like that recordings are available immediately, it's a great feature. I also appreciate being able to use the video library as a tool, and the integration of an API with other systems we have. We were able to build our own customer portal and then integrate into GoToWebinar with a seamless interface. People thought they were on our platform, but they were using GoToWebinar. Those are unique features that seemed to be very easy for our development team to integrate. I like that aspect of it. It also provides good visibility if somebody had seen a webinar that was useful. It's very easy to push them out. Registration is an easy process as is customization on the back end. We very rarely had technical issues running the webinars so it's a pretty robust platform overall.

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Wajid Khattak

Procurement Officer at Emerging Systems

Easy to use, enables remote meetings, and saves time and money

We deployed the product in our headquarters and connected our four plants. It enables us to meet remotely. We use the tool for remote meetings. I work in the manufacturing sector The product is easy to use. We are very comfortable with it. The video call features are compatible with different…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I can extract the activity and the attendance reports, along with every single question that was asked during the webinar, which is a feature that we highly value."

"We were able to build our own customer portal and integrate into GoToWebinar with a seamless interface."

"All of their features are good. They are more or less equivalent to the competition. There's less disturbance, less jitter, the voice is always good even at a low bandwidth."

"This solution is very reliable. It is easy to switch between audio and microphone when using headphones."

"The interface is browser-based and simple, which is an advantage over other solutions."

"The stream is very smooth. That's what I like about Webex. Other video conference solutions like Zoom sometimes freeze and get buggy, but Webex doesn't."

"I enjoy being able to make video calls."

"The most valuable features of Webex are the depth of the tone and the quality of the picture. I find them better than Teams or Zoom."

"The video conferencing quality is better than that of other solutions."

"I am completely satisfied with the tech support."

"Cisco is a pioneer in this particular technology. The features and technology have been adopted and they have been integrated with other solutions."

"The installation of Webex is simple. You only need to click an executable file to run it. it is very easy."

"The most valuable feature is that you can host presentations with a lot of attendees."

More Webex pros

Cons

"The platform feels old and a little rusty, more could be invested into the look and feel of it."

"GoToWebinar would be improved with the inclusion of support for video endpoints."

"The chat window and using polls is easier in Zoom than compared to GoToWebinar. Make it simpler and easier to publish polls on the fly would improve the solution."

"The sharing of cameras is limited to meeting organizers."

"Some of my friends also use GoToWebinar to collect clients for affiliate marketing. In those cases, they found some features were missing with respect to some of the competition. And the worst part is the price."

"The solution at times is not stable."

"I would appreciate improvements in communication stability and performance. Sometimes we experience a poor communication stream, but I am uncertain whether it is due to the internet link or something else."

"An opportunity they could benefit from would be a version that includes meeting transcription. I usually use a third-party product to do transcription."

"The solution can improve by adding a smaller version for small business usage or for personal use. The solution is geared towards larger companies and enterprises."

"The user interface is not easy to use."

"The licensing could be a bit simpler."

"The product's price could be better."

"Better integration with other solutions would benefit Webex."

More Webex cons

Pricing and Cost Advice

"It is a monthly subscription and the price is quite expensive if you're not paying annually."

"This is a free solution."

"For me, there is no licensing fee."

"Licensing is subscription-based and the cost varies depending on how many minutes are included in the plan."

"This is an expensive product compared to Teams and it should be cheaper."

"Webex is expensive, especially compared to Zoom or Google."

"Webex is a cheaply priced tool."

"I am using the free version of Webex."

"There is a need to pay the licensing charges to use Webex Enterprise Edition."

"The cost is pretty high compared to the competitors."

More Webex pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Computer Software Company

19%

Financial Services Firm

13%

Government

12%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

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What do you like most about Webex?

Webex improved our overall team collaboration.

See all answers

What is your experience regarding pricing and costs for Webex?

Webex is expensive. If it weren't that expensive, we would probably use it for all our telecommunication needs, not just for telemedicine.

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What needs improvement with Webex?

Usability needs improvement. Webex is more complex compared to Zoom ( /products/zoom-reviews ). Zoom ( /products/zoom-reviews ) has a big advantage in simplicity, especially for the other side to c...

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Comparisons

Microsoft Teams vs GoToWebinar

Compared 49% of the time

More GoToWebinar Competitors

Skype for Business vs Webex

Compared 32% of the time

Cisco Meeting Server vs Webex

Compared 18% of the time

Zoom vs Webex

Compared 16% of the time

Adobe Connect vs Webex

Compared 13% of the time

join.me vs Webex

Compared 4% of the time

More Webex Competitors

Product Reports

Buyer's Guide

GoToWebinar

June 2025

Download GoToWebinar product report

Buyer's Guide

Webex

June 2025

Download Webex product report

Also Known As

No data available

Cisco Spark

Overview

Web conferencing SaaS for larger webinars

GoTo

Webex is designed to help companies improve communication and increase productivity with unlimited HD video meetings in shared meeting spaces.

Companies can use Webex, a Cisco product, to collaborate with peers, share documents and other information, create high-impact webinars and online events, and present dynamic online courses. It can be tailored to your exact company needs and can be fully integrated with mobile apps for iPhone, iPad, Android, and BlackBerry.

Cisco

Sample Customers

Avigilon Corporation, Bitdefender, British Library's Business & IP Centre, Business Wire, Clarity, Colt, Conversion Rate Experts, Cornerstone Home Lending Inc., DemandGen, DPR Construction

Seagate Technology, Kohn Pedersen Fox, World Vision International, Glen Raven, University of Notre Dame, CEV Multimedia, The Food Group, LUMEDX, California Baptist University, and Georgetown University Law Center.

Buyer's Guide

GoToWebinar vs. Webex

June 2025

Free Report: GoToWebinar vs. Webex

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